![]() ![]() Analyzing the trend carefully, we were determined to provide new value to customers and stimulate demand.4096x2160**** 59.94p, 150Mbps (4:2:0 8-bit LongGOP) (H.264/MPEG-4 AVC, LPCM) In these days, customers use camera for wide-ranging purpose and in wide-ranging way, and even they keep on changing. ![]() We are sure there are a lot more possibilities we can realize by combining the technological value developed through both MFT and full-frame cameras and lenses. And then, these latest technologies will be integrated back into the future MFT products. ![]() Carrying all technological advancements accumulated through the development of MFT products ever, we have made an entry to full-frame mirrorless camera market in 2019 and pursued higher image quality, more powerful image stabilizer, as well as other advanced technologies such as recognition of subjects for AF using deep learning technology. In addition, outstanding energy efficiency of MFT sensor contributes to extend continuous video recording time even longer. These features were made possible with high-speed signal readout in the sensor, which is a prominent advantage of MFT, compared with that of full-frame sensor. The 6K PHOTO high-speed burst and high frame rate slow motion integrated in these cameras were cutting-edge features around that time. “We have introduced the GH5 to the market in 2017 followed by the G9 and GH5S in 2018. It is amazing that we have been introducing valuable MFT lenses one after another.” However, we were able to manage it by attempting new methods from design to development without being bound by conventional thinking. ![]() This allowed us to try out new possibilities while focusing on our all strengths, instead of struggling with the birth pains.įor example, production of the molds used for making aspherical lenses requires the highest level of craftsmanship. Thanks to our collaborative relationship with Leica, we were able to begin designing and developing the lenses based on the established scheme. It expands the variation of products much greater than the single-lens reflex system. It enables the use of small lenses to configure a compact, lightweight and easy-to-handle lens system with high performance. The Micro Four Thirds gives more lens design flexibility. “The compact size and light weight, which can be readily recognized at a glance, tends to make other advantages of the Micro Four Thirds less prominent, but the biggest benefit goes to the lens side, rather than to the camera body side. ![]()
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